Temasek, 2019

With the astounding success of Season 1, how far can we stretch to make Season 2 a memorable one for Singaporeans?

In support of the Singapore Bicentennial, The Great Singapore Replay 2.0 celebrates the history of Singapore by bringing together different genre of music and historical periods to create unique tunes with the help of established artists like Charlie Lim and Joanna Dong.

As a campaign that spans across online to offline, we created an immersive website that mimics a DJ spin-player that eventually replicate across digital kiosks and interactive panels at key activation events.

Scope

  • Client Management
  • Project Management
  • Creative Direction
  • User Experience Design
  • User Interface Design
  • Gamification Logic
TGSR

OUTCOME

Award-winning digital-led campaign leading to a grand finale event cum concert at Gardens By The Bay.

  • Official Honoree for Media & Entertainment, The Webby Awards, Year 2020
  • Bronze for Integrated Media, MARKies Awards, Year 2020